Reach Planner

Customize your YouTube media strategy

Get help with brand planning, create a media strategy, discover new audiences, and reach the right customers on YouTube and across the web.

Start using Reach Planner

How Reach Planner works

Get the attention of audiences that matter most to your business with a customizable YouTube strategy.

Choose your audience

Define your ideal customers, then learn the most effective ways to communicate with them on YouTube.

Find the right advertising mix

Once you've selected your audience, Reach Planner can recommend the right combination of video ads for your objectives and budget.

See your reach

In just a few clicks you'll see a reach curve, frequency, and other key metrics for the audience you defined. You can also make on-the-fly adjustments to see how your reach would change.