Create a plan for your advertising budget and drive business growth
Performance Planner is a tool that helps you make the most out of your advertising budget quickly and easily.
Plan
Forecast
Grow
Partner with a Google Ads Expert to get help setting up your first campaign
- Get one-on-one guidance and personalised recommendations
- Get help tailoring your budget and media plan
- Get help selecting the right keywords
Get started with Performance Planner
We know that using a new tool can be complicated. Click on the text below to learn how to get started.
Select the campaigns that you’d like to include in
your plan. It’s recommended that you choose
campaigns that drive towards the same goal.
Performance Planner works best by shifting budgets
between multiple campaigns.
View forecast
The forecast graph shows how changes to your overall
spend could affect the performance of all the
campaigns that you selected for your plan.
Manage your budget
You can plan your monthly and quarterly budgets to
make sure that you’re getting the most out of your
campaigns.