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You’re about to create a new Google Ads account. You can create multiple campaigns in the same account without creating a new account.

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Illustration of 3 users around 1 search query to show their differences and a line graph representing audience interest.

Gather intent-based audience insights

Explore your audience’s interests, uncover search trends, and unlock new ways to reach them with Insights Finder.

Illustration of 3 users around 1 search query to show their differences and a line graph representing audience interest.

Build better marketing strategies with Insights Finder



Get to know your audience and find ways to reach them

Understand your audience and their interests to uncover new segments. Speak to more potential customers.


Discover industry trends

Explore search trends across a variety of categories to inform your strategic planning decisions.


Deeper content insights

Better explore YouTube content and the key trends around what people around the world are watching.


Take action on your insights

Give your marketing insights impact by exporting them in slides and sheets, and discover audiences you can target directly in Google Ads

Grow your business with Insights Finder

  • A closeup of an Oreo cookie on a blue background.

    Oreo reaches key audiences to drive business growth

    100% YoY growth at a 5.2:1 ROI

  • An array of stuffed toys and wooden toys displayed in a line.

    Auchan personalises their toys campaign

    +21% Recall lift
    +10% favorability lift

  • A tabby cat looking upward, facing the camera.

    Petco uses insights tools to grow online

    +100% increase in their eCommerce business year over year

A Google Ads customer chats with a helpful Google Ads Expert

Partner with a Google Ads expert to set up your first campaign

  • We’ll get you up to speed on the latest platform updates
  • We’ll design a media plan that makes the most of your budget
  • We’ll help you launch your first campaign with hands-on guidance
Start now

Get started with Insights Finder

We know that using a new tool can be complicated. Click on the text below to learn how you can get started.

  • Improve your strategy

    Follow these steps to access Insights Finder to gain deeper insights into your marketing strategy.

  • Troubleshoot

    Use this helpful access guide to troubleshoot issues you may be having.