Be just a Google search away
With billions of searches per day on Google, you can use Search ads to make sure potential customers notice your brand, consider your offerings, and take action.
For a Search campaign, you’ll select a goal, like driving traffic to your website or increasing sales or leads.
And with pay per click (PPC) search ads, you'll only pay when your ad gets results, like people when people click your ad to visit your website or to call your business.Get started
Get started in 3 steps
Create your Search ad
In just a few minutes, you can write a text ad that tells people what you offer.
Choose your audience
Connect with potential customers by selecting relevant keywords people are searching for on Google.
Set your budget
Set a daily budget, and pay per click. You’ll never pay more than your monthly max.
Reach the right people with Search ads
Get people to take action
When you set up your Search ad, you’ll be able to choose the goal you want to achieve, such as:
- Increase your online or in-store sales
- Get more leads
- Drive traffic to your website
Highlight key info about your business
Use ad extensions to include additional information, like business location, links to specific pages on your website, product reviews, and more.
Adjust for success
Google Ads gives you the flexibility to create multiple versions of your text ad, so you can see which performs best.
Track your progress
Our dashboard will show you how you’re doing. Plus, we’ll provide reports, analytics, and ongoing tips, so you can make your campaigns even more successful.
Create your Search campaign
Have questions about Google Ads campaign types?
Start with free personalised support:
- Get advice from a Google Ads Expert on growing sales, leads or traffic
- Create an ad campaign tailored to your business and marketing goals
- Identify your optimal budget, audiences and keywords