PERFORMANCE MAX
Powered by the best of Google’s automation
Put your marketing goals front and center to drive better results across all of Google’s advertising channels and inventory from a single campaign.
Learn how
Three ways to drive results with Performance Max campaigns
Find new customers
Reach more converting customers across YouTube, Display, Search, Gmail, Discover and Maps. Unlock new audiences by using automation to show up in the right moments with the right ad.
Increase conversions and value
Get more from your budget by optimizing performance to capture the most valuable and highest-ROI conversion opportunities–no matter what channel they happen on.
Get rich and helpful insights
Understand how automation is working for your business. Get new consumer insights and see which audiences, creatives and other factors are impacting performance the most.
See Performance Max in action
These brands use Performance Max to reach their marketing goals.
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“Performance Max is efficient and easy for any marketer, experienced or beginner. We've been able to grow our business by tapping into all of Google's properties, ensuring we're capturing the right customers from every angle.”
- Esther Yang,SEM Manager & Howard Zisser, Head of Marketing
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“By combining high performing channels and creatives into one campaign, we have been able to target and convert prospects at each stage of the funnel for a combined lower CPA, compared to traditional campaign types – great success to be had in a pivotal time of growth for us.”
- Kerry Hughes,Performance Marketer, ManyPets
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“With Performance Max, we are able to tap into the power of machine learning to find new customer prospects and grow our high-performing audience segments to drive ROI.”
- Lauren McCormack,Senior Manager, Digital and Marketing Automation at Neo4j
