Jump to content

Want to create a new Google Ads account?

You’re about to create a new Google Ads account. You can create multiple campaigns in the same account without creating a new account.

Create New Account
Create a free account
Call for sign up help Mon-Fri, 9am-9pm ET
Create a free account
Call for sign up help Mon-Fri, 9am-9pm ET

Want to create a new Google Ads account?

You’re about to create a new Google Ads account. You can create multiple campaigns in the same account without creating a new account.

Create New Account
Google Analytics
Create a free account
Create a free account

Reach your goals with powerful analytics

Power your business with data-backed insights that can help you improve how customers experience your
brand - at no charge.

Create a free account
A woman smiles broadly while holding a tablet and wearing a button-up shirt patterned with brightly colored cats and a checkered apron; a graph depicting site visits floats to her right

Uncover customer insights and new opportunities

Get a deeper understanding of user behavior across devices and platforms. Google Analytics gives you tools free of charge to understand the customer journey and improve your marketing ROI.

Built with Google’s AI

Have AI predict user behavior and deliver actionable insights

Valuable campaign insights

Discover your best-performing ads and see results in real-time when connected to Google Ads

Privacy-safe measurement

Measure activity with an event-based model that doesn’t exclusively rely on cookies

See customer journeys across sites and apps

Gather key data, or easily import your own, for business analytics

Fast, robust reporting

Analyze data quickly and share high-impact reports easily with your team

Seamless expanded integrations

Connect to other Google solutions and partner products for increased efficiency

See how Google Analytics drives real results

  • A man smiles broadly while wearing a long-sleeved Gymshark-branded shirt; before him, a graphic reads, “Nine percent reduction in user drop-offs.”
    9%
    reduction in user drop offs
    Gymshark logo
    9%
    reduction in user drop offs

    Gymshark achieves new personal best with Google Analytics

    UK-based fitness apparel and accessories brand Gymshark used Google Analytics to improve the quality of their measured website and app data. The team used the customizable Explore section to uncover and resolve key pain points for Gymshark customers.

    A man smiles broadly while wearing a long-sleeved Gymshark-branded shirt; before him, a graphic reads, “Nine percent reduction in user drop-offs.”
    9%
    reduction in user drop offs
  • A 412 Food Rescue employee wearing a green cap and a disposable face mask holds a paper grocery bag containing lettuce, bananas, and other foodstuff; before him, a graphic reads, “50% cut down of reporting time”
    50%
    cut down of reporting time
    412 Food Rescue Logo
    50%
    cut down of reporting time

    412 Food Rescue cuts reporting time by 50% with Google Analytics

    US-based 412 Food Rescue, a non-profit organization that works with food retailers to prevent surplus food from going to waste, harnessed Google Analytics across platforms to understand their users’ journey, optimize marketing, and acquire more volunteers.

    A 412 Food Rescue employee wearing a green cap and a disposable face mask holds a paper grocery bag containing lettuce, bananas, and other foodstuff; before him, a graphic reads, “50% cut down of reporting time”
    50%
    cut down of reporting time
Google Analytics logo

Discover what you can do with Google Analytics

View the full customer journey and analyze insights all in one place. Google Analytics can help you improve ad performance with customer privacy top of mind.

Create a free account