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Ad example showing reading glasses

Inspire audiences in their moments of discovery

Discovery ads help you drive action with people on the lookout for product inspiration as they scroll through feeds about their favorite interests.

Start now
Ad example showing reading glasses

Three ways to drive results with Discovery ads

Reach
Inspire
Scale

Reach

Ad example for a bank showing someone paying with mobile

Reach up to 3 billion people

Increase the quality of your website traffic and drive more conversions within personalized feeds on YouTube, Discover, and Gmail — no search query needed.

Ad example for a bank showing someone paying with mobile

Inspire

3 example ads showing a green sofa, beach in Portugal and tours in Mexico

Inspire action with beautiful ads

Connect to audiences with ads that are rich, authentic, and relevant. Drive them to take action with formats that build on your brand or product story and compel your audience to act.

3 example ads showing a green sofa, beach in Portugal and tours in Mexico

Scale

Ad example showing tourism travel next to graph showing custom audience metrics

Scale with what you’ve got

Use audiences, images and text assets from other campaigns to get started. Your ads will appear in a variety of layouts across Google’s feeds, helping you reach new audiences and surfaces.

Ad example showing tourism travel next to graph showing custom audience metrics

Reach new audiences across Google’s feeds

  • YouTube

    Reach audiences in the YouTube Home and Watch Next feeds as they catch up with their favorite creators and watch product reviews.

  • Discover on Google Search

    Engage hundreds of millions of people on Discover as they scroll through their favorite topics and stay connected to their interests—no search query needed.

  • Gmail

    More than a billion active users come to Gmail every month. Show your products to potential customers wherever they’re consuming content in their inbox on the Social and Promotions tabs.

Watch how
  • Ad example for a bank showing someone paying with mobile

    YouTube

    Reach audiences in the YouTube Home and Watch Next feeds as they catch up with their favorite creators and watch product reviews.

  • Ad example showing reading glasses

    Discover on Google Search

    Engage hundreds of millions of people on Discover as they scroll through their favorite topics and stay connected to their interests—no search query needed.

  • Example of an ad showing up in Gmail

    Gmail

    More than a billion active users come to Gmail every month. Show your products to potential customers wherever they’re consuming content in their inbox on the Social and Promotions tabs.

Learn more about Discovery ads

Check out this collection of resources to find thought leadership, tips, and best practices to help you succeed with Google Ads.

Tools and campaigns that can help you meet your goals

Interested in learning more about what Google Ads has to offer? Click on the cards below to explore more related campaigns and helpful tools.

A text ad for a bank

Search ads

Show up when people search for businesses like yours on Google and only pay when they click.

Learn more
An ad for a travel company

Performance Max

Achieve your goals across all of Google’s ad channels and inventory with a single campaign.

Learn more
A video ad for a bank

YouTube ads

Reach potential customers where they’re watching and grow your business. Get started now – and start getting results.

Learn more