Reach Planner
Customize your YouTube media strategy
Get help with brand planning, create a media strategy, discover new audiences, and reach the right customers on YouTube and across the web.
Start using Reach Planner
How Reach Planner works
Get the attention of audiences that matter most to your business with a customizable YouTube strategy.
Choose your audience
Define your ideal customers, then learn the most effective ways to communicate with them on YouTube.
Find the right advertising mix
Once you've selected your audience, Reach Planner can recommend the right combination of video ads for your objectives and budget.
See your reach
In just a few clicks you'll see a reach curve, frequency, and other key metrics for the audience you defined. You can also make on-the-fly adjustments to see how your reach would change.