Multiply your results with Performance Max
Work together with Google’s AI to drive better results across all of Google’s
advertising channels and inventory from a single campaign.
Google’s AI is your business multiplier
Multiply your customer connections
Reach more converting customers across Search, YouTube,
Display, Discover, Gmail and Maps. Market at the speed of
today’s consumers and meet them where they are, no matter
how unpredictable.
Multiply your results
Get more from your budget by capturing the highest-ROI
conversion opportunities across channels. Unlock new
customer segments and pockets of demand to drive
growth.
Conversions
+14%
₹
₹₹
Multiply your insights
Combine your knowledge with Google’s consumer insights to
stay on top of fast-changing customer needs and trends as
they happen. In return, get more insights and
recommendations to inform your strategy.
Multiply your expertise
What sets any marketing strategy apart is the human
behind it. Share your goals, best creative assets and who
your most valuable audiences are to steer AI in the right
direction.
Grow your business with Google Ads
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Raahi Parfums uses Performance Max to grow brand awareness, boost online sales
3x average ROAS achieved in under 6 months -
Bewakoof and agency partner Adyogi reach high-intent audiences with Performance Max
5x lift in both conversions and paid traffic, and 3.6x ROAS -
ManyPets innovates and boosts results with Performance Max
27% increase in sales at a 2x return on ad spend
Partner with a Google Ads expert to set up your first campaign
- We’ll get you up to speed on the latest platform updates
- We’ll design a media plan that makes the most of your budget
- We’ll help you launch your first campaign with hands-on guidance
Get started with Performance Max campaigns
Use these tips to learn how to create a successful Performance Max campaign
Define your goals
Whether you’re driving online sales, leads or store visits–share what types
of conversions Performance Max campaigns should optimise for and set values
to indicate which conversions are worth the most to your business.
Provide as many high-quality creative assets as possible
Share who your most valuable audiences are
Learn more about Performance Max
Check out this collection of resources to find thought leadership, tips and best
practices to help you succeed with Google Ads.
Tools and campaigns that can help you meet your goals
Interested in learning more about what Google Ads has to offer? Click on the
cards below to explore more related campaigns and helpful tools.
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Learn moreSearch ads
Show up when people search for businesses like yours on Google and only pay when they click. -
Learn moreDemand Gen campaigns
Connect with consumers and drive demand with immersive, relevant creatives that grab attention and spur action. -
Learn moreYouTube ads
Reach potential customers where they’re watching and grow your business. Get started now – and start getting results.